Hyatt Announces Unscripted by Hyatt

Hyatt Announces Unscripted by Hyatt

CHICAGO, Illinois—Hyatt Hotels Corporation announced Unscripted by Hyatt, the newest brand in its growing Essentials portfolio. Unscripted by Hyatt hotels will bring to life a flexible, collection-style approach where each property reflects its own identity and local...
IHG’s Conversion-Friendly Brands Fuel Growth

IHG’s Conversion-Friendly Brands Fuel Growth

ATLANTA, Georgia—IHG Hotels & Resorts (IHG) has seen a steady increase in conversion activity in recent years, with its total global conversion signings nearly doubling between 2023 and 2024. In the first quarter of 2025 alone, conversions accounted for around 60...