Accor, the Official Accommodation Partner of the NRL, has reported a highly successful NRL Grand Final weekend with its 27 hotels in Sydney Centre collectively recording occupancies above 98% on both Saturday and Sunday night, representing strong year-on-year increases.
With two non-NSW teams contesting the decider, tens of thousands of fans travelled from interstate to attend the sold-out game, delivering a welcome boost to hotels and the local economy.
The impact extended beyond the city, with Accor’s 24 hotels in Sydney West also recording strong gains, with occupancies also reaching 98% over the weekend.
“The NRL Grand Final once again proved the pulling power of live sport in Sydney,” said Accor’s Chief Operating Officer for the Pacific, Adrian Williams.
“The presence of two interstate teams intensified demand across the city, delivering a powerful boost for hotels, restaurants, and neighbourhood businesses.
“The NRL Grand Final is more than a sporting contest – it is a major event that energises the city. Fans travelled in large numbers to be here, and that commitment translated directly into stronger occupancies and a significant economic impact.”
“Live sport continues to prove itself as one of Australia’s most powerful economic drivers. Australians are willing to travel, spend and celebrate because the experience of being there in person cannot be replicated online or on television.”